How2Train Conference: Maximizing Your Adobe Design Tool Set

Why Attend

FMC’s HOW2 Training Conference is co-located with HOW DESIGN LIVE.
HOW2 Training will equip you with the “know how” for maximizing your Adobe design toolset so you can bring your ideas to life and produce your best work. You’ll learn directly from the gurus of the design world — master trainers and accomplished designers like Rich Harrington, Luisa Winters, Katherine Houghton, Ian Robinson, Nigel French, Jay Nelson, Mordy Golding, and Lesa Snider!
Improve your software proficiency and inspired creativity — what you don’t know could be holding you back. Learn how to fully utilize your favorite design tools to produce amazing results!

What You’ll Learn:

Keep pace with software advancements and new releases to enhance your designs and produce stunning graphics and animations for print, web, video and film.  These sessions offer concentrated training on Design and Publishing Tools, Creative Content, and Out-of-the-Box projects to help you hone your skills using the applications that you already love.
Learn new techniques using  Photoshop, InDesign, Illustrator, Acrobat, After Effects, Premiere Pro, and more to take your designs to the next level. These sessions are conducted by world-renowned trainers that will give you the benefit of their knowledge and experience.
Dig deep in day-long Expert Workshops that will introduce you to top-level techniques in Photoshop, Illustrator, InDesign and Video Production Essentials.

How You’ll Benefit:

Learn from - and rub elbows with - the most celebrated names in the design world.
Not just book smart instructors, but active designers. Master trainers. Adobe Certified Instructors. The team of instructors is unparalleled; who you learn from does make a difference!

Improve your design efficiency and your profitability!
Design is creative, but it’s also a business. When you improve your technique, you also maximize your efficiency so you can do more in less time - and with higher quality results!
Add versatility and new services to your skill set.
The media landscape is changing and will only continue to evolve as the fusion of web design with motion graphics demonstrates. Equip yourself to handle requests for new services, including motion graphics and video!
Get more satisfaction from your work.
The HOW2 Training Conference will give you more confidence, experience, and creative possibilities! If you can envision it, you can do it!
Add competitive distinction.
Add professional credibility and position yourself ahead of the pack as an Adobe Certified Expert. Extend your workshop training with a condensed, intensive ACE prep course, to help you prepare and increase your chances of passing the certification exam. FMC’s HOW 2 Training Conference also offers Expert Workshops to increase your chances of passing the Adobe exam and becoming an Adobe Certified Expert (ACE).

Sessions

Photoshop Compositing Techniques: Channels, Masks & Blend Modes
Ian Robinson
Photoshop is a tool that allows each and every designer to work in their own specific way. Many times, this is both a blessing and a curse. With so many different tools designed to separate an object from it’s background, sometimes it’s a challenge to know where to start. With tools like the Quick Selection tool, Refine Edge and Refine Mask, there really is no end to creating and editing selections. In this course we’ll explore the process just as much as the tools used to get us there. We’ll explore what types of images work best with which tools, and how to incorporate channels into your workflow to simplify your selection process.
Ian Robinson is a full-time designer who creates for several broadcast clients. He is also a Lynda.com author and co-author of Motion Graphics with Adobe Creative Suite Studio Techniques.

Designing for the Web (Without Code) – Adobe Muse and Photoshop Generator
Katherine Houghton
In today’s environment, more and more people look at their websites using mobile devices, and also web pages need to be more and more dynamic. This represents a challenge for the designer as these pages require lots of code – not something most designers want to tackle.
Get back in the driver’s seat by using Adobe Muse. Muse will help create and publish dynamic websites for desktop and mobile devices. In this session, you will learn how to create eye-catching websites by adding interactive elements like scrolling effects, slideshows, videos and more – all without writing code!
Katie has held multimedia, graphic design, and consulting positions at numerous companies including KPMG LLP, where she managed the entire look of all visual materials including the marketing and Internet presence.

Practical Video Editing with Photoshop
Lesa Snider
Today’s digital SLR cameras can capture pro-quality video. Learn to easily create great looking videos, complete with text, logos, and audio, using a tool you already know: Photoshop CC (or CS6 Extended).
In this class, you’ll learn how to import, trim, and split video clips as well as apply adjustment layers for color correction or creative color effects. Learn to add edge effects with Layer Styles, using Solid Color Fill layers to fade intros and outros, as well as how to import and control multiple audio tracks. You won’t believe how much fun video editing can be, and how much new business you can attract by posting them on your website.
Lesa is author of Photoshop: The Missing Manual, she’s also a columnist for Photoshop User magazine, and an internationally acclaimed speaker on practical uses for software used by creative professionals.
Adobe’s senior creative director, Russell Brown considers Lesa one of the greatest Photoshop instructors in the world.

Typography Everywhere
Nigel French
As a designer working with type, you’re never far from examples of creative typography, be it the awesome signage of a local bike shop or the naive type choices of a nearby restaurant. Words are all around us, and when we start to notice the typography and lettering in our environment, we see a world brimming over with ideas—and cautionary tales. This session looks at collecting found type, creating alphabets of your city or neighborhood, and how to harness new sources of inspiration from the type in your environment.
Nigel French is a graphic designer, author, artist, and trainer based in Brighton, UK. He is author of InDesign Type: Professional Typography with Adobe InDesign, published in its third edition by Adobe Press, and more than thirty titles in the Lynda.com online training library.

Type & Text with Adobe Illustrator
Mordy Golding
Join Mordy Golding as he demonstrates how to create type that’s both beautiful and communicative, whether it’s destined for logos, brochures, signs, or simple documents. Covering core typography concepts, this session touches on understanding the three type objects in Illustrator, importing text from Microsoft Word, converting text into editable vector paths, threading text across multiple objects, sharing styles across multiple documents, and setting perfect type along a path.
Mordy has written numerous books covering Adobe Illustrator and Adobe software, is the author of over 25 video training courses at lynda.com, and is the author of the Real World Illustrator blog.

Is Adobe Digital Publishing Suite Right for Your Project?
Katherine Houghton
How do your deliver the right digital publishing solution to your audience? Platforms, content and design will define your final delivery format. Learn how to define your needs and look at the benefits and downsides of each digital publishing format. Find out if Adobe DPS is the right answer for you by discovering what it has to offer for creating rich interactive apps and publications. You’ll also learn the difference between creating standalone content and setting up in-app purchases.
Katie has held multimedia, graphic design, and consulting positions at numerous companies including KPMG LLP, where she managed the entire look of all visual materials including the marketing and Internet presence.

Designing with Open Type Fonts
Jay Nelson
Some OpenType fonts—usually those with “Pro” in their name—go far beyond regular fonts in their ability to automatically choose characters based on their position in a word or sentence. Some have outrageous swashes, beautiful combined letterforms (ligatures), hidden dingbats, true fractions and more. Learn how to access these hidden typographic features in InDesign, QuarkXPress, Illustrator and Photoshop to take your typographic expertise to a whole new level. In addition, learn the hows and whys behind the technology, such as how OpenType is NOT the same as Unicode, how these fonts differ from TrueType and PostScript fonts, and how to convert your legacy fonts to OpenType format.
Jay has coached designers on using every new font format since 1987, and has reviewed every font manager and utility for Macworld magazine and Design Tools Monthly.

Creating Cinemagraphs
Richard Harrington
A cinemagraph is often referred to as a living picture in that parts look like a traditional photo, while subtle motion remains. There are several technical approaches to creating cinemagraphs from standalone applications to an all-Adobe workflow. In this course you’ll learn how to plan and shoot cinema graphs as well as deliver as a movie, GIF, or other proprietary formats. Additionally you’ll learn strategies for working with existing images as well as planning your own shoots.
Rich Harrington is the founder of the visual communications company RHED Pixel in Washington, DC. He is a certified instructor for Adobe and Apple and a member of the Adobe Creative Cloud Advisory Council. Rich’s passion is being a visual storyteller who explores the fusion of photography and video. He is also the publisher of photofocus.com and an author on lynda.com.

PANEL DISCUSSION: THE IMPACT OF TECHNOLOGY ON DESIGN
FMC’s HOW2 TRAINING SUPERSTARS
Join our panel of experts as we look at how design and technology are influencing each other. Learn what excites our experts about the future and how the balance the demands of clients with the opportunities technology presents. The panel will be moderated but also has plenty of time reserved for interactivity with the audience.

Unlocking Adobe’s Typekit: Unlimited Fonts in the Cloud
Jay Nelson
Typekit, which is included in your subscription to Adobe’s Creative Cloud, provides thousands of fonts you can use in your desktop or website designs. But in addition to giving you fonts you can use in any program (not just Adobe’s!), Typekit can help you find fonts appropriate for your current project — and you can use them on any computer! Learn how to download and manage Typekit fonts, as well as the value of Google’s competing free font collection. You’ll also learn the differences between Web fonts and Desktop (print) fonts, and the limitations of how and where you can use Typekit’s fonts.
Jay has coached designers on using every new font format since 1987, and has reviewed Typekit for Photoshop User magazine, as well as every font manager and utility for Macworld magazine and Design Tools Monthly.

Creating Interactive PDFs in InDesign
Nigel French
These days, InDesign users are almost as likely to be publishing their documents digitally as they are to be publishing them in print. Interactive PDFs are highly compatible, media rich in features, and relatively easy to produce. This session, looks at creating a fully-featured PDF magazine, with a navigation system, internal and external hyperlinks, an interactive table of contents, as well as an interactive form, and placed video.
Nigel French is a graphic designer, author, artist, and trainer based in Brighton, UK. He is author of InDesign Type: Professional Typography with Adobe InDesign, published in its third edition by Adobe Press, and more than thirty titles in the Lynda.com online training library.

Delivering Audio and Video with HTML5
Luisa Winters
Learn how to add the video and audio elements to your pages to deliver compelling media that will be available to all of your clients on desktop and mobile devices. HTML5 makes the code clean, elegant and with the help of Adobe Dreamweaver, easy to implement. In this session, using Dreamweaver, we will cover adding the element, formatting it (via CSS), embedding videos from other sources (YouTube or Vimeo), and adding audio to our webpages. We will also cover a basic description of video codecs and why that matters to you.
In this session, Luisa will share:
• How to add audio and video to your HTML5 page
• Hot to customize the look of skins
• Embedding video from YouTube (or other sources)
• A description of video codecs to help you make your video look the best it can
Luisa Winters is an internationally celebrated instructor, presenter, and musician. Luisa has created and edited scores of broadcast & web projects for corporate, government, educational, commercial & private clients.

The 5 Second Story
Ian Robinson
In this new age of video distribution, people seemingly want their information in smaller and smaller pieces. Adobe Creative Cloud allows you to create and distribute media quickly and like never before with tools like, Premiere Pro, After Effects, InDesign and Media Encoder. If you’re creating a web banner, a quick business tag or a digital short, the essence of the process is the same: grab attention, relay information, and make it memorable. We’ll blur the lines between post and production as we explore the process of creating the 5 second story.
Ian Robinson is a full-time designer who creates for several broadcast clients. He is also a Lynda.com author and co-author of Motion Graphics with Adobe Creative Suite Studio Techniques.

Mastering Color in Adobe Illustrator
Mordy Golding
Learn the expert’s approach to color choice and control in Adobe Illustrator. Mordy Golding guides experienced designers and artists through the three stages of applying color to artwork: creation, inspiration, and editing.
Learn to build art in a way that allows you to make changes quickly and take advantage of the newer features that have been added to Illustrator over the recent versions. Topics include: Defining and using process and spot colors, creating swatches and groups, managing a color library, getting inspiration from Adobe Kuler, reducing colors, color conversion, proofing colors, and more.
Mordy has written numerous books covering Adobe Illustrator and Adobe software, is the author of over 25 video training courses at lynda.com, and is the author of the Real World Illustrator blog.

Power Up WordPress: Essential Design & SEO Plug-ins
Luisa Winters
SEO and metrics are the way to ensure that your site is positioned favorably in search engines, since online visibility is a really important aspect of making your website a successful one. There are many, many plug-ins available to the WordPress user, both free and paid that address SEO (Search Engine Optimization) and much more. In this session we will discuss some of the most popular and powerful plugins that will bring your WordPress Site to the next level! A not-to-miss session if you maintain a WordPress site.
In this session, Luisa will share:
• How to download and install a plug-in
• Popular and useful plugins and how to customize them
• SEO plugins that will help Search Engine positioning
• Much more
Luisa Winters is an internationally celebrated instructor, presenter, and musician. Luisa has created and edited scores of broadcast & web projects for corporate, government, educational, commercial & private clients.

Get Animated! Photoshop in Motion
Lesa Snider
Learn how to easily animate text and other art to create motion graphics for use in videos, web ads, and in eBooks, using a tool you already know: Photoshop CC (or CS6 standard edition). You’ll learn how to animate the size and location of text, masks, and graphics to create incredibly compelling motion. You’ll also learn how to import and control multiple audio tracks, in addition to creating surprisingly useful animated GIFs for web ads (seriously!).
Lesa is author of Photoshop: The Missing Manual, she’s also a columnist for Photoshop User magazine, and an internationally acclaimed speaker on practical uses for software used by creative professionals.
Adobe’s senior creative director, Russell Brown considers Lesa one of the greatest Photoshop instructors in the world.

What Can You Make with a GoPro Camera?
Richard Harrington
Got a GoPro camera? In this class we’ll cover many cool project ideas on things you can create. You’ll lean how your GoPro HERO, whether you capture stills, video, or even time-lapse photography. Join video expert Rich Harrington as he shows you how to get creative angles and unusual video with a GoPro as well as how to enhance the files for use in web and interactive projects.
Rich Harrington is the founder of the visual communications company RHED Pixel in Washington, DC. He is a certified instructor for Adobe and Apple and a member of the Adobe Creative Cloud Advisory Council. Rich’s passion is being a visual storyteller who explores the fusion of photography and video. He is also the publisher of photofocus.com and an author on lynda.com.

Mastering Photoshop’s Smart Objects
Lesa Snider
Since Photoshop CS2, Smart Objects have been an integral part of editing your images non-destructively, but now they’re more powerful ever. In this class you’ll learn exactly what they are and when you should use them, including how to set up powerful document templates with interchangeable content, managing repeating content in a document, and running filters non-destructively. You’ll also learn how to use filter blending options for interesting effects, create photo templates, add vector embellishments, and more!
Lesa is author of Photoshop: The Missing Manual (lesa.in/lesabooks), she’s also a columnist for Photoshop User magazine, and an internationally acclaimed speaker on practical uses for software used by creative professionals. Adobe’s senior creative director, Russell Brown considers Lesa one of the greatest Photoshop instructors in the world.

Ready to Publish: Creating a Local Test Server for WordPress
Luisa Winters
There are many times, when working on a WordPress site that it’s not ready to put up on the web server. In order for the site to work, it needs to use a SQL database and a local test server. This session will take you through installing the testing server, setting up the database and a user to manage it, and finally, installing WordPress to locally connect it to this database. We will also cover taking an existing WordPress site and downloading the database to use it locally, and also, taking the local database and using it online for your deployed WordPress site.
If you want to work locally on your WordPress site, this is the session for you!
In this session, Luisa will take you through:
• Installing XAMPP
• Creating a SQL database, and its user/password
• Installing WordPress
• Downloading the database from an existing deployed site
Luisa Winters is an internationally celebrated instructor, presenter, and musician. Luisa has created and edited scores of broadcast & web projects for corporate, government, educational, commercial & private clients.

Logo Design: Keep it Live!
Katherine Houghton
Adobe Illustrator lets you design with multiple objects without having to expand your work down to a compound path. Learn what objects can be combined and when expanding is necessary. Keep your work live as long as possible and keep your options open. In this session you will learn to build documents smarter and faster. See your production possibilities expand and your creativity expand along with it!
Katie has held multimedia, graphic design, and consulting positions at numerous companies including KPMG LLP, where she managed the entire look of all visual materials including the marketing and Internet presence

Time Floats By: Getting Started with Timelapse Photography
Richard Harrington
DSLRs can produce amazing photos and video… but how about compelling video created from hundreds of still images? In this seminar you’ll learn how to create dynamic time-lapse video and use photographic techniques to achieve amazing dynamic range and super high resolution. Rich finds that time-lapse is a great creative outlet with which almost any creative can get started right away.
You’ll learn the whole process from shoot to post, with an emphasis on speed and practicality. You’ll learn how the addition of a simple intervalometer to your existing DSLR kit can open up new creative outlets. No expensive gear needed to get started, just a clear path and streamlined workflow. Finally, put the images together with popular tools like Photoshop and After Effects.
Rich Harrington is the founder of the visual communications company RHED Pixel in Washington, DC. He is a certified instructor for Adobe and Apple and a member of the Adobe Creative Cloud Advisory Council. Rich’s passion is being a visual storyteller who explores the fusion of photography and video. He is also the publisher of photofocus.com and an author on lynda.com.

Custom Brushes: A Stroke of Genius
Katherine Houghton
Brushes are amazing – even more so today with the advent of raster brushes in Illustrator. Not everything can be a brush, or can it? Learn to make brushes out of objects that cannot normally be turned into a brush. You’ll see how to use Photoshop to help define your brushes, and then for specific brushes, how to take your new brush to the next level with the Width Tool. Find out just how amazingly creative brushes can be with this session.
Katie has held multimedia, graphic design, and consulting positions at numerous companies including KPMG LLP, where she managed the entire look of all visual materials including the marketing and Internet presence.

Mix it Up: 10 Ways to Combine InDesign, Photoshop, and Illustrator
Nigel French
From the fundamental to the esoteric, this session will take you through ten ways to use the big guns of the Creative Cloud together. You will learn to make these programs play nice together while extending your creative toolkit. Knowing the properties of these applications lets you play to their strengths, work around their weaknesses, and use them in the ways they were intended to be used—as well as in some unintended ways—to get professional results in the most efficient way possible.
Nigel French is a graphic designer, author, artist, and trainer based in Brighton, UK. He is author of InDesign Type: Professional Typography with Adobe InDesign, published in its third edition by Adobe Press, and more than thirty titles in the Lynda.com online training library.

Creating Infographics with Adobe Illustrator
Mordy Golding
Infographics provide a unique way to visualize your data and trace the story behind it. Join Mordy Golding in this session as he introduces you to designing charts, graphs, and other infographics in Adobe Illustrator. Learn the five key components to great information design, how to determine which of the types of graphs available in Illustrator is right for your data and how to use a combination of charts, tables, patterns, and text to tell your story. Even learn tips and techniques on how to share your infographics with interactivity to the web and digital publishing.
Mordy has written numerous books covering Adobe Illustrator and Adobe software, is the author of over 25 video training courses at lynda.com, and is the author of the Real World Illustrator blog.

EPUB with InDesign
Jay Nelson
Since the advent of the modern mobile electronics, the ePub market has exploded and we can now find almost every book in electronic form. This session will show you how to develop cutting edge electronic publications with one of the most widely used standards in the industry. This session will walk you through the basics of creating an e-book using InDesign, from start to finish, including timesaving techniques and pitfalls to avoid. This is a not-to-miss session if you’re thinking of getting started in ePubs.
Jay is the author of the “Jay Nelson’s Guide to Self-Publishing”, and has produced EPUB books in QuarkXPress, Apple’s Pages, and InDesign.
http://www.design-tools.com/jaynelsonselfpub/

THE CHALLENGE WITH BEING CREATIVE
Richard Harrington
This keynote session is a frank look at the challenges at opportunities facing creative professionals. Join Rich Harrington as he looks at what a modern professional must do to succeed in today’s quickly changing world. This session takes a humorous and reflective look while still offering forward thinking advice about clients, creativity, monetization, and personal happiness.
Rich Harrington is the founder of the visual communications company RHED Pixel in Washington, DC. He is a certified instructor for Adobe and Apple and a member of the Adobe Creative Cloud Advisory Council. Rich’s passion is being a visual storyteller who explores the fusion of photography and video. He is also the publisher of photofocus.com and an author on lynda.com.

Integrating After Effects into Your Design Workflow
Ian Robinson
With Adobe Creative Cloud, many more designers have access to the perfect tool for animation, After Effects. With the ability to import Photoshop documents, learning After Effects can be quite a natural process. With the ability to generate graphic elements, After Effects is also a popular tool to use for still image design. If you want to create a motion background, abstract organic shapes, or add animated graphics into your next rich media project, you’ll definitely want to check out After Effects. Come and see how After Effects can expand your creative possibilities.
Ian Robinson is a full-time designer who creates for several broadcast clients. He is also a Lynda.com author and co-author of Motion Graphics with Adobe Creative Suite Studio Techniques.

Loving the Constraints: How to Design Better with Grids
Nigel French
Guides, document grids, baseline grids, layout grids: how do they work together and how can you use them to create better looking layouts—without frustration? Every document benefits from the use of a grid, but many designers find the prospect of designing with grids as appealing as getting a root canal. This session demystifies the different components of a well-designed grid, explains common pitfalls (and how to avoid them) and shows how InDesign’s grid features can be used together to efficiently create structured documents that are readable and dynamic.
Nigel French is a graphic designer, author, artist, and trainer based in Brighton, UK. He is author of InDesign Type: Professional Typography with Adobe InDesign, published in its third edition by Adobe Press, and more than thirty titles in the Lynda.com online training library.

Animation for the Web
Luisa Winters
Bring greater depth and interactivity to your work, by creating responsive animations that will be visible in different screen sizes: even mobile! You no longer need to worry about animations not showing up in mobile devices, these JavaScript animations will be fully compatible with most devices in the market. Learn to unlock to power of Adobe Edge Animate to create and deploy powerful animations that will add multimedia dimension to your work.
In this session, Luisa will take you through:
• Getting started in Adobe Edge Animate
• Creating a basic animation
• Using web fonts
• Creating interactivity
• Publishing a responsive (liquid) design
Luisa Winters is an internationally celebrated instructor, presenter, and musician. Luisa has created and edited scores of broadcast & web projects for corporate, government, educational, commercial & private clients.

Creating and Designing with 3D Objects in Photoshop
Lesa Snider
Photoshop CC (and CS6 Extended) includes straightforward tools for making 3D objects. In this session, learn the basic techniques to extrude 2D text and other art into 3D space. We will cover understanding Photoshop’s 3D display, meshes and materials, and using lighting and shadows. We will also cover wrapping art around objects, and exporting your work for use in 2D or 3D projects (as well as printing).
Lesa is author of Photoshop: The Missing Manual (lesa.in/lesabooks), she’s also a columnist for Photoshop User magazine, and an internationally acclaimed speaker on practical uses for software used by creative professionals. Adobe’s senior creative director, Russell Brown considers Lesa one of the greatest Photoshop instructors in the world.

Drawing Without the Pen Tool in Adobe Illustrator
Mordy Golding
Learn how to draw vector artwork quickly, precisely, and efficiently—without having to think about technical concepts like anchor points or control handles. Join Mordy Golding as he highlights intuitive drawing techniques using the Pathfinder functions, Live Paint groups, Shape Builder tool, and variable-width strokes. This session also covers the sketching workflow, and features in Illustrator that use pressure-sensitive drawing tablets that allow you to focus more on your creativity.
Mordy has written numerous books covering Adobe Illustrator and Adobe software, is the author of over 25 video training courses at lynda.com, and is the author of the Real World Illustrator blog.

PDF Troubleshooting Tactics for Designers
Jay Nelson
Adobe Acrobat Pro is included with your subscription to Adobe’s Creative Cloud, and even though most people use Acrobat Pro to “print” to PDF, they have not tapped onto all of the tools that this amazing program offers. In this class, you’ll discover hidden gems in Acrobat Pro that help designers extract content, shrink file sizes and uncover troublesome details in PDFs from clients — or in PDFs you’ve produced yourself! Come join us in a session that will for sure change the way you work with Acrobat Pro and PDF files.
Jay has been working with Acrobat to produce Design Tools Monthly since 1994.

Vivid Detail: Working with High Dynamic Range Images
Richard Harrington
Join Rich Harrington and explore the world of HDR (high dynamic range) imagery. This style of photography is easy to learn (though tough to master) and creates compelling images that have both technical and aesthetic benefits.  Learn how to merge multiple exposures to show an extended dynamic range of scenes, as well as preprocess images to reduce technical problems. If you want to create eye-catching images (or even reprocess the photos you have) don’t miss this session.
Rich Harrington is the founder of the visual communications company RHED Pixel in Washington, DC. He is a certified instructor for Adobe and Apple and a member of the Adobe Creative Cloud Advisory Council. Rich’s passion is being a visual storyteller who explores the fusion of photography and video. He is also the publisher of photofocus.com and an author on lynda.com.

Creating Dynamic Infographics with Adobe After Effects
Ian Robinson
After Effects isn’t just a tool for video. If you produce any rich media content, you’ll want to use After Effects to make your infographics fly off the screen. With many design and animation presets available in After Effects, you can quickly get things started. Not just type animation, but animated backgrounds, glows and highlights can quickly add polish to your graphics. With cameras and true 3D space, After Effects and take your graphics to the next dimension. To finish, we’ll explore the many ways you can export and optimize your new animations for use online or in your next presentation.
Ian Robinson is a full-time designer who creates for several broadcast clients. He is also a Lynda.com author and co-author of Motion Graphics with Adobe Creative Suite Studio Techniques.

Photoshop Expert Workshop
Lesa Snider
Adobe Photoshop is a very powerful tool, used by most designers. In this in-depth class, Lesa Snider shows you how to navigate the interface and understand fundamental concepts.
In addition, Lesa will take you through:
• Getting images into Photoshop including using Bridge.
• Navigating and customizing the user interface
• Understanding Tools and Tool Settings
• Creating and Working with Layers
• Working with blending modes and opacity
• Using layer masks and filter masks
• Applying layer styles
• Adjusting images
• Cropping, resizing and straightening images
In this fast-paced session, you will also learn color adjustments, retouching an image, Filters (including Smart filters), pixel and vector tools, selections (including different methods for selections), animation, and saving/printing from Photoshop.
Lesa is author of Photoshop: The Missing Manual (lesa.in/lesabooks), she’s also a columnist for Photoshop User magazine, and an internationally acclaimed speaker on practical uses for software used by creative professionals.
Adobe’s senior creative director, Russell Brown considers Lesa one of the greatest Photoshop instructors in the world.

Illustrator Expert Workshop
Luisa Winters
Are you looking to save time when working with Adobe Illustrator? Have you been working with Illustrator for a while, but feel like you haven’t mastered all of its possibilities? Then this is the session for you. In this advance session we will dig deep into Illustrator and help you get to the next level!
In this session, Luisa will cover:
• Major features of Illustrator
• Work area and how to customize it
• Working with shapes and Objects
• Working with masks and brushes
• Working with symbols
• Working with type
• Working with Layers
• Managing color
• Output
Luisa Winters is an internationally celebrated instructor, presenter, and musician. Luisa has created and edited scores of broadcast & web projects for corporate, government, educational, commercial & private clients.

InDesign Expert Workshop
Katherine Houghton
In this session you will learn to build smarter and faster documents using InDesign. You will leave with a better understanding of styles, metadata, linked frames, special characters, alternative layouts and more. Find the ease of setting up QR code and learn the best practices of building short and long documents. Understand the pitfalls of print and learn to better control your color and output. In addition, jump into interactivity – PDFs, ePubs and an overview of DPS.
Katie has held multimedia, graphic design, and consulting positions at numerous companies including KPMG LLP, where she managed the entire look of all visual materials including the marketing and Internet presence.

Get Started with Video Production Workshop
Richard Harrington
Want to start making professional quality videos but don’t know where to begin?  In this workshop, video guru Rich Harrington will lead you through a hands-on experience to create video for the web and interactive publications. Learn how to design your story, pick your locations, frame your shots and capture great footage. After lunch we’ll put all the pieces together while enhancing the picture and sound. The end file will be optimized for the web and digital delivery.  In six hours you’ll see a real-world video from start to finish and get to experience some hands-on time with equipment and techniques.
Rich Harrington is the founder of the visual communications company RHED Pixel in Washington, DC. He is a certified instructor for Adobe and Apple and a member of the Adobe Creative Cloud Advisory Council. Rich’s passion is being a visual storyteller who explores the fusion of photography and video. He is also the publisher of photofocus.com and an author on lynda.com.

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